Strategic Boardroom Meeting in Riyadh
Executive Playbook • 2025 Vision Edition

The Anatomy of Excellence

The comprehensive framework for Saudi leaders bridging the gap between Vision 2030 ambition and institutional execution.

DA

Dr. Amr M. Alhaddad

Strategy & Organizational Consultant

Deep DiveComprehensive Analysis for
C-Suite & Government Leaders

The 5-Stage Ecosystem

01

Awareness

Psychometrics & Gap Analysis

02

Enabling

Capacity Building & Coaching

03

Culture

Wellbeing & Engagement

04

Growth

Strategic Expansion

05

Systems

PMO & VRO Governance

Bridging the Gap: The Reality of Transformation in Saudi Arabia

"Sustainable performance is not created by systems alone. It is created by a hierarchy of needs: Minds that think, Teams that unite, Culture that lives, and finally, Systems that govern."

The Kingdom of Saudi Arabia is undergoing one of the most ambitious transformations in modern history. Vision 2030 is not merely an economic diversification plan; it is a fundamental restructuring of the DNA of the public and private sectors. From the giga-projects of NEOM and Red Sea Global to the rapid digitalization of the Ministry of Municipal and Rural Affairs (MOMRA), the pace is relentless.

However, as we accelerate towards 2030, many government entities, family offices, and semi-government organizations face a critical risk. It is a phenomenon I have observed in over 15 years of consulting across the GCC.

I call this risk the "Transformation Trap"—the rapid deployment of sophisticated digital systems and governance structures (like VROs and PMOs) before ensuring the human capability (Human Capital) is ready to operate them.

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The Critical Statistic: The Valley of Death

According to McKinsey & Company, 70% of organizational transformations fail. In the GCC context, this failure rate often stems from a "Strategy-Execution Gap"—where the strategic intent (Vision) is clear, but the middle-management layer lacks the empowered decision-making capability to execute it.

#StrategyGap#ChangeManagement#GCCBusiness

The Ecosystem Approach: Why Piecemeal Solutions Fail

To succeed, Saudi organizations must adopt an ecosystem approach. You cannot "fix culture" with a team building event. You cannot "fix execution" simply by buying Jira or Microsoft Project software.

We cannot fix "Culture" without fixing "Leadership." We cannot fix "Execution" without establishing "PMOs." This guide outlines the 5 integrated stages required to build a resilient, high-performing organization in the Kingdom.

01
The Foundation

Awareness & Assessment

The journey to excellence begins with the brutal facts. In the past, hiring and promotion in many regional family businesses and government departments relied heavily on tenure, relationships (Wasta), or subjective interviews. Today, the Human Capability Development Program (HCDP)—a Vision 2030 realization program—demands a shift towards meritocracy and measurable competency.

1. Psychometric & Competency Assessments

Why do assessments matter? Because intuition is not scalable. To build a world-class organization, you need granular data on your workforce's cognitive abilities, personality traits, and leadership potential.

The "What"

We utilize globally recognized tools calibrated for the region:

  • Hogan Assessments (Leadership dark side)
  • Gallup CliftonStrengths (Talent discovery)
  • Thomas International (Behavioral profile)

The "Why"

To create a precise Individual Development Plan (IDP). Without data, training is just "Spray and Pray"—wasting budget on generic courses that don't address specific behavioral gaps.

🇸🇦 KSA Cultural Insight

The "Quiet" Leader

In Saudi culture, humility and respect for hierarchy are deeply valued. Consequently, high-potential leaders often do not self-promote. Psychometric assessments are powerful because they uncover these "hidden gems"—introverted thinkers who possess high strategic capability but may be overlooked in traditional, loud brainstorming meetings.

2. Executive Coaching: Unlocking Potential

Coaching is often misunderstood in the region as remedial help for struggling managers. In reality, it is the secret weapon of elite performers.

Our coaching methodology aligns with the International Coaching Federation (ICF). We focus on "Unlocking," not "Instructing." For a CEO in Riyadh managing a merger, or a Director in a Ministry handling a Giga-project, the pressure is immense. Coaching provides a confidential sounding board to clarify vision and regulate decision-making emotion.

Key Statistic: ICF studies indicate that 86% of companies report that they at least recouped their investment in coaching, with many reporting an ROI of 700% or more.
02
Capacity Building

Individual Enabling

Once we know where we stand (Awareness), we must build the muscle to move forward. This stage addresses the "Middle Management Crunch" often seen in the Kingdom—where senior leadership has vision, and junior staff have energy, but the middle layer acts as a bottleneck due to fear of decision-making.

High-Potential (HiPo) Development

Succession planning is a requirement for organizational sustainability. Who will run this department in 2 years? Who is ready to be the VP? We design Leadership Pipelines using the 70-20-10 rule.

70%

Experience

Job rotations, leading special task forces, and secondments (e.g., to a VRO).

20%

Exposure

Mentoring from C-suite, networking, and 360-degree feedback loops.

10%

Education

Formal training, MBA modules, and seminars.

03
The Environment

Workforce & Culture

Peter Drucker famously said, "Culture eats strategy for breakfast." In Saudi Arabia, where rapid social change is occurring, maintaining a cohesive organizational culture is challenging but vital.

Organizational Wellbeing

Wellbeing is no longer a "nice to have"; it is a productivity metric. The Ministry of Human Resources and Social Development (MHRSD) has placed increasing emphasis on work environment standards.

We implement the WHO Healthy Workplace Framework. This goes beyond physical safety to include psychosocial safety—do employees feel safe to speak up? Do they have role clarity?

The "Saudization" Opportunity

Nationalization (Nitaqat) is often viewed as a compliance checklist. We view it as a Cultural Asset. By investing in the capability development of fresh Saudi graduates, organizations foster loyalty and deep local market understanding that expatriate labor cannot replicate. A strong culture integrates diverse expertise while maintaining a distinct Saudi identity.

04
Expansion

Strategic Growth

With a solid leadership pipeline and a healthy culture, the organization is ready to scale. Stage 4 focuses on Business Development and Strategic Innovation.

Business Model Innovation

Many traditional family businesses in the Gulf rely on trading/contracting models that are becoming low-margin. The future lies in value-added services and digital integration.

We use the Blue Ocean Strategy framework to help Saudi companies pivot. Instead of competing in saturated markets (Red Oceans), we identify untapped market spaces.

05
Governance

Institutional Systems (PMO & VRO)

This is the capstone of the ecosystem. Without governance, all the previous stages dissipate into chaos. Governance ensures that the "Thinking Minds" (Stage 1 & 2) work within a "Structured System."

PMO Setup (Mashroat Alignment)

A Project Management Office (PMO) is the engine room of execution. In the public sector, alignment with Mashroat (National Project Management Organization) standards is essential.

Which PMO Model is right for you?

TypeControl LevelIdeal For...
SupportiveLowOrganizations with mature project managers who just need templates and a central repository.
ControllingMediumEntities requiring compliance. You must use the templates and follow the process.
DirectiveHighLarge Giga-projects where the PMO directly manages the Project Managers and outcomes.

VRO (Vision Realization Office)

While a PMO manages projects (Outputs), a VRO manages Benefits (Outcomes). A VRO asks: "Did this project actually contribute to Vision 2030 KPIs?" We help entities set up VRO structures that track strategic impact, not just completion dates.


Frequently Asked Questions

How does this roadmap align with HCDP?

Our Stage 1 & 2 directly support the Human Capability Development Program by upskilling national talent and preparing them for future labor market needs.

What is the timeline for results?

A full transformation is a 12-24 month journey. However, "Quick Wins" in Stage 1 (Assessment) can be seen within the first 60 days.

Do you work with Family Businesses?

Yes. We specialize in the transition from "Founder-led" to "Institution-led" governance, preserving family values while professionalizing operations.

Is VRO setup mandatory?

For government entities, alignment with Vision 2030 via a VRO is often mandated. For private entities, a Strategic Management Office (SMO) serves a similar purpose.

Take Action

Ready to Lead the Future?

The transformation journey requires a trusted partner who understands both the global standards (PMI, ICF, SHRM) and the local Saudi heartbeat. Let's build your roadmap today.

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